
Located at the main entrance of Lan Kwai Fong, 26W is XGD Media’s flagship digital LED billboard. Since its launch in 2015 as Hong Kong’s first live-feed programmatic screen, it has remained one of the city’s most recognized outdoor advertising landmarks. Positioned at the iconic intersection of Wellington Street and the LKF staircase, the site captures an estimated 2,200,000+ monthly pedestrians and 179,000+ vehicles. The area’s mix of Michelin-starred dining, premium bars, and luxury retail ensures direct exposure to Hong Kong’s most affluent and socially active audience.26W Advance is a digital LED billboard located at 26 Wellington Street, Central — adjacent to XGD Media's flagship 26W screen at the entrance to Lan Kwai Fong. Together, the 26W and 26W Advance screens create a dual-billboard presence at one of Hong Kong's most iconic advertising locations. The 26W Advance billboard supports dynamic content, live data feeds, O2O connectivity, and programmatic DOOH buying through leading demand-side platforms. Advertisers can book 26W Advance as a standalone placement or as part of a dual-screen package with the flagship 26W billboard for maximum dominance of the Lan Kwai Fong entrance. The location serves the same high-value audience as 26W: Central's nightlife and dining crowd heading into Lan Kwai Fong, daytime business professionals, and shoppers visiting the surrounding luxury retail and F&B establishments. Past advertisers at 26W Advance include Asahi Super Dry and other premium beverage brands that benefit from the contextual alignment with Lan Kwai Fong's bar and restaurant scene.