The Seoul Aesthetic ran a multi-location outdoor advertising campaign across three XGD Media sites: 26W in Central, LFR in Causeway Bay, and Ho Lee Commercial Building in Central — creating strong brand presence across Hong Kong's two main commercial districts.
This triple-location strategy combined LED digital billboards (26W and LFR) with a static placement (Ho Lee Commercial Building) for a blended approach that delivered both dynamic digital impact and sustained static visibility. For beauty and lifestyle brands tapping into Hong Kong's strong appetite for Korean culture and K-beauty, a prominent outdoor presence in Central and Causeway Bay is one of the most effective ways to drive awareness and retail traffic.